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Are Super Bowl ads worth it? New research indicates sales benefits persist well into the year during “March Madness,” MLB and NBA games
...Key Takeaway: For advertisers who may question the value of Super Bowl ads, ...
2018 INFORMS Franz Edelman Award finalists selected from leading analytics teams around the world
Re: Socially and Environmentally Responsible Va...
Renewing my commitment to the OM research community
...I am honored and privileged to serve M&SOM for the second term (2018-2020).&...
Imitation is the most sincere form of flattery, unless you are an app developer
...Key Takeaway: A copycat app���s ability to either detract from or enhance ...
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...Supply Chain Management Software SurveyPage 10...
Pediatric Heart Network Project named as finalist for prestigious 2018 Franz Edelman Award
Martin Shubik Interview Transcript
Diving into HQ Trivia: The toughest rounds, the best time to play and how some users beat the odds
Mohammad Shahabsafa
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