BALTIMORE, MD, March 14, 2025 – YouTube influencers are shaping the gaming industry in unexpected ways, and a new study in the INFORMS journal Marketing Science uncovers the surprising truth: Although influencers can drive massive engagement with video games, they might also be costing game developers millions in lost sales.
Contentious minerals deal has sparked a war of words between Trump and Zelensky, and could be announced later this week
Americans have probably heard the word “tariffs” more in the past month than in the past four years — and for good reason. Tariffs are central to President Donald Trump’s economic playbook, despite opposition from mainstream economists and trade experts.
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Medical product companies, such as those that make pharmaceuticals and medical devices, make recall decisions quite differently when women join their board of directors, a new study finds.
CATONSVILLE, MD – We have all seen the pictures on social media of consumers fighting over toilet tissue, and empty shelves when we venture out to the market because of panic buying by others due to COVID-19 fears. Now, two marketing researchers have completed a study that reveals just what goes into a consumer’s decision-making.
How fast can the U.S. go back to work? Our disaster preparedness capabilities, and the supporting supply chains, will help to determine the answer to that question.
NC State's Julie Swann advised the CDC during a past pandemic. She tells WTOPmedical pro's first (more from wtop.com)
On Sunday afternoon, Sarah Williams lost her cousin amid the coronavirus pandemic. Hardly into his 30s, he was never infected with the virus, said Williams, whose name has been changed to protect the family’s privacy. But a severe pain crisis, the hallmark of sickle cell disease, drove her cousin to an emergency room in Chicago utterly overwhelmed with COVID-19 patients, where he died waiting for care that could have saved his life.
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