News Room

A collection of press releases, audio content and media clips featuring INFORMS members and their research.

YouTube Influencers: Gaming’s Best Friend or Worst Enemy?
News Release

BALTIMORE, MD, March 14, 2025 – YouTube influencers are shaping the gaming industry in unexpected ways, and a new study in the INFORMS journal Marketing Science uncovers the surprising truth: Although influencers can drive massive engagement with video games, they might also be costing game developers millions in lost sales.

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The 3 biggest things to know about a potential U.S.-Ukraine minerals deal
Media Coverage

Contentious minerals deal has sparked a war of words between Trump and Zelensky, and could be announced later this week

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How tariffs can hurt American supply chains | GUEST COMMENTARY
Media Coverage

Americans have probably heard the word “tariffs” more in the past month than in the past four years — and for good reason. Tariffs are central to President Donald Trump’s economic playbook, despite opposition from mainstream economists and trade experts

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Resoundingly Human Podcast

An audio journey of how data and analytics save lives, save money and solve problems.

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Ashley Smith
Public Affairs Coordinator
INFORMS
Catonsville, MD
[email protected]
443-757-3578

INFORMS in the News

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Opinion: Amazon Has a Trust Problem

Opinion: Amazon Has a Trust Problem

Market Watch, August 7, 2020

Can U.S. consumers trust Amazon.com? Jeff Bezos, the company’s CEO, said in his opening statement at a House antitrust hearing last week that “80% of Americans have a favorable impression of Amazon overall, according to leading independent polls.” Americans trust only their doctors and the military more than Amazon to “do the right thing,” he added. Given the public concerns over counterfeit and unsafe products sold by third-party sellers, however, Amazon needs to develop and execute a comprehensive plan to protect its consumers. 

Study Finds Dedicated Clinics Can Reduce Impact of a Flu Pandemic

Study Finds Dedicated Clinics Can Reduce Impact of a Flu Pandemic

NC State University, August 6, 2020

A new study concludes that opening clinics dedicated specifically to treating influenza can limit the number of people infected and help to “flatten the curve,” or reduce the peak prevalence rate. While the work focused on influenza, the findings are relevant for policymakers seeking ways to reduce impacts of the ongoing COVID-19 pandemic.

College Football Players Fear Stigma of Sitting Out Could Outlast Pandemic

College Football Players Fear Stigma of Sitting Out Could Outlast Pandemic

The Washington Post, August 5, 2020

Ra’Von Bonner needs a breakout year. The Illinois reserve running back rushed for 225 yards last season with three touchdowns in his third season on the field for the University of Illinois football team. If the dominoes fell right, this could’ve been the season that launched Bonner into the NFL. But Bonner has asthma, a condition he was hospitalized for a handful of times as a child. And though Big Ten officials are pushing a plan to play football safely in 2020, Bonner isn’t buying it.

BIG DATA More Accessible and Growing By Jason Bates

BIG DATA More Accessible and Growing By Jason Bates

Aero Space Tech Review, July 25, 2020

Big data and analytics has had a tremendous impact on operations across the aero sector. Initially driven by OEMs and engine manufacturers, reliance on big data continues to expand, with airlines relying more on the data for operational improvements and seeking to deliver real-time insights to the cockpit. As the amount of data generated grow, organizations are looking for faster access to that information and seeking ways to garner additional insights, including helping airlines recover more quickly from the impact of Covid-19-related slowdowns.

Leading the Intelligent Enterprise

Leading the Intelligent Enterprise

MIT Sloan Management Review, August 3, 2020

Artificial intelligence (AI) and machine learning offer new ways to boost productivity, develop talent, and drive organizational change by enhancing managers’ ability to make the right calls in complex situations. Augmented intelligence tools have already made an impact for many companies, but the next revolution will happen when every aspect of a business, from top to bottom, is designed with AI in mind. Call this new construct the intelligent enterprise.

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