News Room

A collection of press releases, audio content and media clips featuring INFORMS members and their research.

YouTube Influencers: Gaming’s Best Friend or Worst Enemy?
News Release

BALTIMORE, MD, March 14, 2025 – YouTube influencers are shaping the gaming industry in unexpected ways, and a new study in the INFORMS journal Marketing Science uncovers the surprising truth: Although influencers can drive massive engagement with video games, they might also be costing game developers millions in lost sales.

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The 3 biggest things to know about a potential U.S.-Ukraine minerals deal
Media Coverage

Contentious minerals deal has sparked a war of words between Trump and Zelensky, and could be announced later this week

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How tariffs can hurt American supply chains | GUEST COMMENTARY
Media Coverage

Americans have probably heard the word “tariffs” more in the past month than in the past four years — and for good reason. Tariffs are central to President Donald Trump’s economic playbook, despite opposition from mainstream economists and trade experts

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Resoundingly Human Podcast

An audio journey of how data and analytics save lives, save money and solve problems.

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Ashley Smith
Public Affairs Coordinator
INFORMS
Catonsville, MD
[email protected]
443-757-3578

INFORMS in the News

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Finding a Seat: 2 Business Profs and a Grad Student Built an App to Help Sports Venues With Physical Distancing

Finding a Seat: 2 Business Profs and a Grad Student Built an App to Help Sports Venues With Physical Distancing

University of Notre Dame, July 28, 2020

If the coronavirus pandemic ended tomorrow, Scott Nestler’s newly launched company’s days would likely be numbered. He’s ok with that. After all, only during such an upside-down time as a global pandemic could a startup that pinpoints the optimal way to avoid capacity crowds at an event be useful. As colleges and universities reopen their campuses in the age of physical distancing and capacity restrictions, the question of how to safely seat people in large, ticketed spaces such as stadiums, arenas and theaters while still maximizing attendance (and revenue) is a million-dollar question.

How Live Sports Can Achieve Safe Social Distancing

How Live Sports Can Achieve Safe Social Distancing

Sports Travel, July 28, 2020

Sports are a vital part of the fabric of America. Family time, social events and even holidays for some are centered around it. Over the past months, on top of the health and economic concerns wrought by COVID‐19, the lack of sports has added to our yearning for normality.

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INFORMS Magazines

OR/MS Today is the INFORMS member magazine that shares the latest research and best practices in operations research, analytics and the management sciences.

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Analytics magazine showcases articles and research reports based on big data, AI, machine learning, data analytics and other new-age technologies.

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