News Room

A collection of press releases, audio content and media clips featuring INFORMS members and their research.

YouTube Influencers: Gaming’s Best Friend or Worst Enemy?
News Release

BALTIMORE, MD, March 14, 2025 – YouTube influencers are shaping the gaming industry in unexpected ways, and a new study in the INFORMS journal Marketing Science uncovers the surprising truth: Although influencers can drive massive engagement with video games, they might also be costing game developers millions in lost sales.

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The 3 biggest things to know about a potential U.S.-Ukraine minerals deal
Media Coverage

Contentious minerals deal has sparked a war of words between Trump and Zelensky, and could be announced later this week

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How tariffs can hurt American supply chains | GUEST COMMENTARY
Media Coverage

Americans have probably heard the word “tariffs” more in the past month than in the past four years — and for good reason. Tariffs are central to President Donald Trump’s economic playbook, despite opposition from mainstream economists and trade experts

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An audio journey of how data and analytics save lives, save money and solve problems.

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New protocol could reduce hepatitis C in the U.S. prison system by 95%

New protocol could reduce hepatitis C in the U.S. prison system by 95%

Healthcare Purchasing News, March 22, 2019

In the U.S. prison system, the prevalence of hepatitis C virus (HCV) infection is currently 10 times higher than the national average. And while new HCV treatment drugs are very effective, their high cost along with very limited healthcare budget in prisons impedes universal treatment in prisons. Now, new research in the INFORMS journal Operations Research, has identified new protocols that could substantially decrease HCV infection in the U.S. prison system. 

Crisis management research: When your brand’s celebrity endorser misbehaves

Crisis management research: When your brand’s celebrity endorser misbehaves

Muck Rack , April 16, 2019

New research in the INFORMS journal Management Science took an in-depth look at 128 events of negative publicity tied to a celebrity endorser between 1988 and 2016. These events affected sponsors in 230 actual cases. What gives the research its punch is that it evaluated the effectiveness of company responses to celebrity endorsers’ misbehaviors using those companies’ daily abnormal stock returns. In other words, if a brand encountered a celebrity endorser crisis, as Nike did when Tiger Woods made news over his notorious marital problems, the study authors took into account the surrounding negative publicity’s impact on the company’s stock price.

Paving the way for autonomous vehicles: Student teams use operations research and analytics to help GM introduce new vehicles to fleet

Paving the way for autonomous vehicles: Student teams use operations research and analytics to help GM introduce new vehicles to fleet

News Release, April 16, 2019

Austin, TX, April 16, 2019 – Student teams around the world have shown they are more than ready for the challenges they will face in their professional careers, with a group of students from Korea Advanced Institute of Science and Technology, Republic of Korea successfully using operations research (O.R.) and analytics to help GM analyze how autonomous vehicles may change the finished vehicle delivery and operating processes to win the 2019 O.R. & Analytics Student Team Competition.

How mathematicians are trying to make NFL schedules fairer

How mathematicians are trying to make NFL schedules fairer

ESPN, April 15, 2019

INFORMS member, professor with the University of Buffalo and Buffalo Bills football fan Mark Karwan's research to outline a mathematical approach by which the NFL could potentially produce a materially fair and largely disparity-free schedule, has led to a three-year research grant with the NFL to provide year-round method development and schedule testing. 

Improving water quality with operations research: Louisville Metropolitan Sewer District and Tetra Tech awarded the 2019 INFORMS Edelman Award

Improving water quality with operations research: Louisville Metropolitan Sewer District and Tetra Tech awarded the 2019 INFORMS Edelman Award

News Release, April 15, 2019

INFORMS, the leading international association for operations research and analytics professionals, announced it has awarded Louisville Metropolitan Sewer District and Tetra Tech its 2019 Franz Edelman Award for Achievement in Advanced Analytics, Operations Research, and Management Science for its use of operations research (O.R.) to maximize all aspects of its wastewater collection and treatment facilities to better protect the environment and realize hundreds of millions in savings.

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