News Room

A collection of press releases, audio content and media clips featuring INFORMS members and their research.

YouTube Influencers: Gaming’s Best Friend or Worst Enemy?
News Release

BALTIMORE, MD, March 14, 2025 – YouTube influencers are shaping the gaming industry in unexpected ways, and a new study in the INFORMS journal Marketing Science uncovers the surprising truth: Although influencers can drive massive engagement with video games, they might also be costing game developers millions in lost sales.

Read More
The 3 biggest things to know about a potential U.S.-Ukraine minerals deal
Media Coverage

Contentious minerals deal has sparked a war of words between Trump and Zelensky, and could be announced later this week

Read More
How tariffs can hurt American supply chains | GUEST COMMENTARY
Media Coverage

Americans have probably heard the word “tariffs” more in the past month than in the past four years — and for good reason. Tariffs are central to President Donald Trump’s economic playbook, despite opposition from mainstream economists and trade experts

Read More

Resoundingly Human Podcast

An audio journey of how data and analytics save lives, save money and solve problems.

Media Contact

Ashley Smith
Public Affairs Coordinator
INFORMS
Catonsville, MD
[email protected]
443-757-3578

INFORMS in the News

What are you looking for?

Type of Content
Topic
New study carefully explores the challenges and current concepts in measuring the success of online advertising

New study carefully explores the challenges and current concepts in measuring the success of online advertising

Graphic Arts Magazine, March 7, 2019

A comprehensive new research study from the INFORMS journal Marketing Science identifies challenges for current measurement practices for online advertising, while calling for better ways to address so-called “unobservable” factors. The key takeaway, according to its authors, is that current “observational” approaches to digital advertising measurement may not be as effective as large-scale randomized control trials.

INFORMS Student Team Competition challenges students from around the world to solve complex real-world business challenges

INFORMS Student Team Competition challenges students from around the world to solve complex real-world business challenges

March 7, 2019

CATONSVILLE, MD, March 7, 2019 – Six student teams from around the world have been selected as finalists in the third annual INFORMS O.R. & Analytics Student Team Competition. The competition highlights impressive young talent and provides O.R. and analytics students the opportunity to solve the kinds of real-world workplace challenges they will face during their careers. 

9 myths that hold female employees back, debunked

9 myths that hold female employees back, debunked

Tiny Pulse, March 5, 2019

An article that debunked 9 myths about women in the workplace, cited research from the INFORMS journal Organization Science that contradicted the misconception that women are emotional in the workplace, stating that workplaces that employers who support positive, social relationships between female coworkers experience less conflict among female employees.

Military O.R.: New Editor’s Cut captures the past, present and future of operations research in the military

Military O.R.: New Editor’s Cut captures the past, present and future of operations research in the military

News Release, March 5, 2019

CATONSVILLE, MD, March 5, 2019 – From the very first moment the term operations research (O.R.) was created during World War II, it has been indelibly connected to the development of modern military warfare. And while today, O.R. sees applications in every industry around the world, it continues to serve an integral role in military operations, from manpower and equipment, to strategy and intelligence.

Subject Matter Experts in

Supply Chain

View list of experts

Subject Matter Experts in

Healthcare

View list of experts

INFORMS Magazines

OR/MS Today is the INFORMS member magazine that shares the latest research and best practices in operations research, analytics and the management sciences.

Access OR/MS Today Magazine

Analytics magazine showcases articles and research reports based on big data, AI, machine learning, data analytics and other new-age technologies.

Access Analytics Magazine