News Room

A collection of press releases, audio content and media clips featuring INFORMS members and their research.

YouTube Influencers: Gaming’s Best Friend or Worst Enemy?
News Release

BALTIMORE, MD, March 14, 2025 – YouTube influencers are shaping the gaming industry in unexpected ways, and a new study in the INFORMS journal Marketing Science uncovers the surprising truth: Although influencers can drive massive engagement with video games, they might also be costing game developers millions in lost sales.

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The 3 biggest things to know about a potential U.S.-Ukraine minerals deal
Media Coverage

Contentious minerals deal has sparked a war of words between Trump and Zelensky, and could be announced later this week

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How tariffs can hurt American supply chains | GUEST COMMENTARY
Media Coverage

Americans have probably heard the word “tariffs” more in the past month than in the past four years — and for good reason. Tariffs are central to President Donald Trump’s economic playbook, despite opposition from mainstream economists and trade experts

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Resoundingly Human Podcast

An audio journey of how data and analytics save lives, save money and solve problems.

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Ashley Smith
Public Affairs Coordinator
INFORMS
Catonsville, MD
[email protected]
443-757-3578

INFORMS in the News

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What US Medical Supply Chain Can Learn From the Fashion Industry

What US Medical Supply Chain Can Learn From the Fashion Industry

The Conversation, July 10, 2020

The shortage of crucial medical supplies, especially personal protective equipment, has crippled the United States’ ability to quell the COVID-19 pandemic. At least 54,000 nursing home residents and workers have died from COVID-19 in the U.S. as of June 26. This is a staggering number when compared to nursing homes in Hong Kong, which have reported zero deaths despite cramped quarters.

U of I Professor Projects Football Will See 50 Percent COVID Infection Rate, Multiple Deaths

U of I Professor Projects Football Will See 50 Percent COVID Infection Rate, Multiple Deaths

Aledo Times Record, July 12, 2020

Dr. Sheldon Jacobson, a University of Illinois computer science professor, projected last week that there will be multiple deaths and thousands of COVID-19 infections in the population of about 13,000 college football players if the NCAA continues forward with its currently scheduled FBS season. Jacobson told CBS Sports that his model shows that between 30 and 50 percent of FBS players will contract the virus, while three to seven players would be expected to die.

Tech Update: Rental Beast, Delta Media, zavvie, and CoreLogic

Tech Update: Rental Beast, Delta Media, zavvie, and CoreLogic

Real Trends, July 12, 2020

A new service developed for Multiple Listing Services (MLSs) will make up to 8 million rental listings available to real estate agents and brokers nationwide for the first time. Rental Beast, the leading all-in-one online rental listing service, is launching a new program that will enable MLS agents and brokers to connect with more Millennials and tap into $12 billion in annual rental commissions.

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