News Room

A collection of press releases, audio content and media clips featuring INFORMS members and their research.

YouTube Influencers: Gaming’s Best Friend or Worst Enemy?
News Release

BALTIMORE, MD, March 14, 2025 – YouTube influencers are shaping the gaming industry in unexpected ways, and a new study in the INFORMS journal Marketing Science uncovers the surprising truth: Although influencers can drive massive engagement with video games, they might also be costing game developers millions in lost sales.

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The 3 biggest things to know about a potential U.S.-Ukraine minerals deal
Media Coverage

Contentious minerals deal has sparked a war of words between Trump and Zelensky, and could be announced later this week

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How tariffs can hurt American supply chains | GUEST COMMENTARY
Media Coverage

Americans have probably heard the word “tariffs” more in the past month than in the past four years — and for good reason. Tariffs are central to President Donald Trump’s economic playbook, despite opposition from mainstream economists and trade experts

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Resoundingly Human Podcast

An audio journey of how data and analytics save lives, save money and solve problems.

Media Contact

Ashley Smith
Public Affairs Coordinator
INFORMS
Catonsville, MD
[email protected]
443-757-3578

INFORMS in the News

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Does Financial Education Work? Depends On Who's Talking.

Does Financial Education Work? Depends On Who's Talking.

Indianapolis Recorder, July 9, 2020

Financial education courses are easy to find online, along with countless podcasts, webinars and videos from people who say they understand your financial stress and how to get out of it. Success stories are also easy to find, as any program would want to amplify those, but the aggregate picture appears bleak. Numerous studies seem to show financial literacy programs just don’t work, where almost every measure of what it means to “work” comes down to changing behavior.

 

Study of Baseball Data Shows First Impressions About Performance Can Have Long-Term Impact

Study of Baseball Data Shows First Impressions About Performance Can Have Long-Term Impact

Augusta Free Press, July 12, 2020

First impressions count, as any job seeker knows. New research now shows that such early appraisals can shape your career for years, long after they stop being valid. Marshall Vance, assistant professor of accounting and information systems in the Pamplin College of Business, co-authored the study, “Do first impressions last? The impact of initial assessments and subsequent performance on promotion decisions,” with Dirk Black, of the University of Nebraska. Their study is forthcoming in the journal Management Science. 

The Time Is Right for People at High Risk to Shelter in Place

The Time Is Right for People at High Risk to Shelter in Place

Morning Consult, July 10, 2020

Surges of new infections in Florida, California, Texas, Arizona and other Southern states are prompting some governors to threaten shutting down their states again. Images of people crowded into restaurants and sunbathing on beaches not wearing face masks is disquieting to many. Will such behavior bring about a tsunami of hospitalizations and deaths like what New York experienced in April?

Covid Traps Impatient Americans in Endless Lines for Everything

Covid Traps Impatient Americans in Endless Lines for Everything

Bloomberg, July 8, 2020

Few of the coronavirus’ many inconveniences tax Americans like the line. Food banks in Vermont and Arizona have miles-long queues of cars. At testing sites in Florida, motorists show up with full gas tanks to keep air conditioning pumping all day. Travel to Europe is off, with America waiting behind other nations to re-enter someday. Even the electronic realm is tied up: Amid 11% unemployment, people applying for benefits report frozen computer screens and abrupt phone disconnections. Sometimes, the reward waiting at the end is simply a chance to try again tomorrow.

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