BALTIMORE, MD, March 14, 2025 – YouTube influencers are shaping the gaming industry in unexpected ways, and a new study in the INFORMS journal Marketing Science uncovers the surprising truth: Although influencers can drive massive engagement with video games, they might also be costing game developers millions in lost sales.
Contentious minerals deal has sparked a war of words between Trump and Zelensky, and could be announced later this week
Americans have probably heard the word “tariffs” more in the past month than in the past four years — and for good reason. Tariffs are central to President Donald Trump’s economic playbook, despite opposition from mainstream economists and trade experts.
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Illinois beat writer SCOTT RICHEY is taking regular stock of where the Illini might end up once Selection Sunday arrives on March 15. Here are the latest updates as of Monday.
There was a moment maybe, like, three years ago when fashion was very heavily intrigued by drones. The verb used here is intentional: I wouldn't go so far as to say "obsessed with," because one runway show with drone "models" — whirling slabs of machinery clutching bags in their robot talons — does not an infatuation make. But the intrigue was abundant: Many a think piece declared drones to be "the future" of fashion and retail, referencing megaliths like Alphabet and Amazon that were — are — actively testing drone deliveries, like it's already 2045 and we have both flying cars and a woman president.
The mundane 'Monday blues effect' after the weekend might actually be a scientific phenomenon, suggests a new study. The researchers from the Lehigh University's College of Business conducted the study which was published in the journal - Information Systems Research.
On subjects from climate change to knife crime and racism in recruitment to kidney transplants, business school professors are conducting research geared towards making a positive impact on society.
Drones are a welcome delivery approach for today's consumers but there are challenges both on the regulatory and the geographic fronts, according to a study in INFORMS journal Transportation Science.
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