BALTIMORE, MD, March 14, 2025 – YouTube influencers are shaping the gaming industry in unexpected ways, and a new study in the INFORMS journal Marketing Science uncovers the surprising truth: Although influencers can drive massive engagement with video games, they might also be costing game developers millions in lost sales.
Contentious minerals deal has sparked a war of words between Trump and Zelensky, and could be announced later this week
Americans have probably heard the word “tariffs” more in the past month than in the past four years — and for good reason. Tariffs are central to President Donald Trump’s economic playbook, despite opposition from mainstream economists and trade experts.
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Polly Mitchell-Guthrie, INFORMS Member and Director of Analytical Consulting Services at the University of North Carolina, shares with analytics and operations research students the importance of standing out to potential employers, and the important role an Associate Certified Analytics Professional (aCAP) certification can play in that.
Brock University professor and INFORMS member Michael Armstrong discusses the current threat of a missile attack by North Korea and provides insight as to how the U.S. may respond, by looking to how Israel currently is dealing with actual rocket attacks.
The National University of Singapore (NUS) announced today that top academic leader, mathematician Professor Tan Eng Chye will be the University’s next President. Professor Tan is a member of INFORMS and editor of the INFORMS journal Management Science.
A trio of MIT researchers and INFORMS members - Dimitris Bertsimas, Arther Delarue and Sebastien Martin - recently tackled a tricky vehicle-routing problem when they set out to improve the efficiency of the Boston Public Schools bus system.
As businesses explore new ways to make their data more accessible and prevent data loss, Linda Argote, INFORMS Fellow and professor at Carnegie Mellow University's Tepper School of Business, discusses how information management systems can help employees access data, especially in the wake of older, seasoned employees leaving a company.
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