BALTIMORE, MD, October 2, 2024 – INFORMS Executive Director Elena Gerstmann, Ph.D., FASAE, CAE, has been elected secretary/treasurer of CESSE, The Council of Engineering and Scientific Society Executives. CESSE is an association that convenes senior staff leaders from STEM membership organizations. Through CESSE, these leaders exchange best practices, innovative ideas and strategies for leading their respective organizations to success.
PHILADELPHIA (CBS) -- A strike has officially been called at all ports along the eastern United States, including in Philadelphia.
If you’re in a retail store in early October and are struck by the sudden appearance of holiday gifts, sales, and decorations, you won’t be imagining it. The holiday shopping season may come earlier than ever this year due to several factors, from a short shopping period between Thanksgiving and Christmas to the distraction of a national election.
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A team of five University of Maryland University College students in the Master of Science in Data Analytics (MSDA) program advanced to the final round of the INFORMS O.R. & Analytics Student Team Competition.
The two fatal accidents involving the Boeing 737 MAXX in five months have left airlines with an expensive problem: balancing passengers’ lack of trust in the Boeing 737 MAX carrier versus the cost of cancelling orders and/or reconfiguring their fleet. In their recent research in the INFORMS journal Organization Science, INFORMS member and INSEAD professor Henrich Greve, with colleague Vibha Gaba, have found that although successful airlines are generally ahead on the safety front, less profitable airlines are more likely to respond to aviation incidents by selling off aircraft and buying those perceived to be more reliable.
INFORMS member and INSEAD professor Henrich Greve, with colleague Vibha Gaba, discuss their upcoming research in the INFORMS journal Organization Science, which explores how airlines balance the often-conflicting imperatives of safety and profitability, and in particular, how financial performance affects an airline’s focus on safety.
CATONSVILLE, MD, April 2, 2019 – Researchers from the Kelley School of Business at Indiana University and at Goizueta Business School at Emory University published new research in the INFORMS journal Marketing Science which reveals that advertisers can see a boost in online shopping when television viewers multitask and engage in social media activity while watching certain programs.
It happens all the time: a brand’s celebrity spokesperson finds him/herself at the center of a controversy, which unwittingly generates negative publicity for the endorsing brand. While currently one of marketers’ preferred avenues for driving brand awareness and boosting sales, celebrity endorsement remains a practice area also wrought with challenges, chief among them being the liabilities they present when celebrities behave poorly, and what disastrous effects these crises can have on a company’s reputation and stock returns. Now, new research in the INFORMS journal Management Science sheds some light on what economic effects a company’s reaction to these unforeseen events might have.
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